When we talk about the top places to visit in Puglia (or Apulia), the first thing that pops into mind is the trulli of Alberobello — or perhaps the charming coastal town of Polignano a Mare. If you’re like me who doesn’t like crowds, this Southern Italian region offers raw destinations that are still quite untouched by throngs of tourists.
Puglia has so many towns and little villages that a lot of tourists don’t even know about, which makes them way more peaceful and real.
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10 Lesser-known Towns and Villages in Puglia
Here are 10 lesser-known towns and villages in Puglia that are totally worth checking out right now — whether you’re into quiet beaches, old-timey charm, or cool bits of history.
1. Cisternino
Want to experience fornelli pronti in Puglia? Then come visit Cisternino, the town famous for them!
Cisternino smells like grilled meat because of its butcher shops that cook your chosen meat on the spot. Yep, fornelli pronti translates to “ready ovens.” These shops are essentially grill houses in English. Here, you can select raw meat and have it grilled on-site and consumed right away.
Cisternino is a whitewashed town located in the Valle d’Itria. Typical sights are white alleys and old men playing cards. Try the stuffed pork rolls they call bombette and a glass of Primitivo with skewers as you people-watch in the piazza.
Looking for a place to stay in Cisternino? From cozy trulli to boutique countryside stays that are perfect for soaking up the town’s laid-back vibe, click HERE for options.
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2. Gravina in Puglia
Gravina in Puglia is an easy day trip from both Bari and Matera. Perched about 350 meters above sea level, it offers gorgeous views — and a timeless charm that’s easy to fall in love with.
It’s also home to one of the oldest fairs in Europe: the Saint George’s Fair, celebrated every April since 1294.
Looking for a Matera without the crowds? With its dramatic ravine, cave dwellings, and timeworn bridges, Gravina in Puglia is a great choice. The town’s Ponte Acquedotto even appears in the James Bond film No Time to Die — so if it looks familiar, now you know why!
From cave-style stays to small guesthouses, Gravina in Puglia has unique places to stay. Check them out HERE!
3. Locorotondo
Often overshadowed by Alberobello, Locorotondo is a hill town with whitewashed houses, flower-filled balconies, and a peaceful vibe without heavy crowds. Its old town is a place to slow down, take photos, and enjoy the atmosphere.
Stop by its small churches, explore local shops, or simply relax in a piazza and take in the charm of this lesser known Puglia town. Make sure to try its local white wines as well!
Just outside town, the Valle d’Itria offers countryside views with trulli, vineyards, and olive groves – perfect for a relaxed drive or bike ride.
If you need a place to stay in Locorotondo, this charming little town has plenty of accommodations to offer.
4. Vico del Gargano
Tucked in the Gargano area, Vico del Gargano’s charm is in its quiet, winding streets and timeworn stone corners. The maze-like historic center feels almost untouched, with narrow alleys to explore and the tiny Vicolo del Bacio adding a bit of character along the way.
Life moves slowly in this town – perfect for lingering in the main square and soaking up the laid-back, local atmosphere.
What makes it even better is its location, which is just a short drive from the forests of Gargano National Park and the Adriatic coast. That gives you not just a village wandering experience but also nature and a beach escape. A perfect package!
Need a place to stay in Vico del Gargano? The town offers wonderful choices to make your stay worthwhile.
5. Specchia
Specchia is ranked among “the most beautiful villages of Italy” (I Borghi più belli d’Italia). This small, beautifully preserved hilltop village is located in Capo di Leuca in Salento. Known for its stone alleys and laid-back atmosphere, it is often considered a jewel of southern Salento.
Dive into the charm of Specchia’s old town – the narrow streets, historic churches, and elegant palaces – then head to Castello Risolo in the main square. Don’t miss the underground oil mills, the scenic Chiesa di Sant’Eufemia set among olive trees, and the Convento dei Francescani Neri with its striking columned crypt.
Don’t leave this beautiful Puglia town without picking up some extra virgin olive oil and trying the local pastries. You’ll find plenty of both in the bakeries around the main square.
Thinking of staying over? Take a look at Specchia’s cozy accommodations.
6. Bovino
Tucked deep in the Monti Dauni on the eastern side of the Apennines, Bovino is a quiet village packed with stone houses, historic churches, and plenty of old-world charm.
Climb up Castello di Bovino for sweeping views, then get lost in the cobblestone streets of the historic center. Pop into the Cathedral of Santa Maria Assunta for its Romanesque beauty. For nature lovers or if you’re simply up for some fresh air, head out to nearby spots like Foresta Umbra or Valle del Cervaro for a scenic walk.
If you feel like slowing down, check out where to stay in Bovino.
7. Carovigno
Close to the Adriatic coast but still under the radar, Carovigno charms with its old town and the striking Castello Dentice di Frasso. It’s located just 7 km from Ostuni and 34 km from Brindisi.
Surrounded by olive groves, Carovigno is known for top-quality extra virgin olive oil and a strong food scene. Highlights include the 15th-century castle and the scenic Torre Santa Sabina by the sea.
If you’re visiting in April, don’t miss the lively Nzegna festival, which features folk dancing and other cultural performances.
Check out these places to stay in Carovigno. You might just end up staying longer than planned!
8. Castellaneta
Castellaneta takes its name from castellanus, meaning “keeper of the castle,” inspired by its ancient fortified walls that once offered refuge to people escaping pirate raids in nearby towns and villages. This historic town with dramatic ravines is similar to Matera, but much less visited.
Known as the birthplace of Rudolph Valentino, one of the best things to do in Castellaneta is to visit the museum dedicated to him and learn more about the Italian actor.
Don’t miss the Cathedral, the Church of San Domenico, and the Bishop’s Palace in the historic center. Down by the marina, you’ll find a more laid-back, coastal feel, with strong ties to seafaring life and local traditions.
Planning a visit? Check out the places to stay in Castellaneta and make the most of your time in this fascinating town.
9. Minervino Murge
Minervino Murge sits on the western side of the Murgia Barese mountains, close to rugged landscapes and with a more local, untouched feel. This scenic town provides sweeping views of the Ofanto Valley and Alta Murgia National Park.
To enjoy Minervino Murge, you’ll want to start by wandering the Scesciola district, with its narrow lanes and white stone houses, then make your way up to the Norman-Swabian Castle for the views. Stop by the Cathedral in the center, check out the unique San Michele cave, and, if you’re curious, step into the Museum of Rural Civilization. When you’re ready for a break, head out to Alta Murgia National Park or unwind by Lago Locone.
Visiting soon? Find places to stay in Minervino Murge. Check out rates here!
10. Oria
Oria is a small hilltop town in Puglia with a big story. It has one of the oldest Jewish communities in Europe, and you can still wander through the old Jewish quarter called the Giudecca. There’s also a beautiful 12th-century castle watching over the town.
Oria is much quieter than more popular places like Brindisi and Taranto. It is known for tasty nuts and dried fruits, so you can count on plenty of good snacks around. If you visit in mid-August, you’ll catch the Palio di Oria, which is a fun festival with people in costumes, flag-throwing shows, and games between different parts of the town. It really feels like the past comes to life.
Oria is a lovely place to explore. Take your time, wander the streets, and enjoy it like a local. If you want to stay longer, check out local hotels and cozy places to stay in town.